Sales Representatives Beverage

The purpose of the Sales Representative Beverage position is to establish relationships with customers and potential customers resulting in an increase in the sales volume of products offered by Ben E. Keith through establishing new accounts while increasing sales in existing accounts located in their assigned territory. The primary duty of this position is to sell products to On Premise and/or Off Premise accounts. This position also tracks and records product distribution and manages accounts' inventory.

• Build healthy business relationships and establish good communication with our retail customers
• Work collaboratively with customer to establish their needs and design solutions that fulfill them
• Leverage relationships with accounts to sell in new brands
• Engage in regular call frequency on assigned retail accounts to sell product, gain distribution, merchandise, and stock product
• Promote Ben E. Keith brands at retail through promotions, consumer education and merchandising
• Execute all company goals to enhance the sales, distribution, shelf space, display coverage, tap share and merchandising of all brands carried by Ben E. Keith
• Build product displays; execute placement of signage and other merchandising material to ensure maximum brand visibility in all assigned retail accounts; maintain the "Look of the Leader"
• Remain aware of and execute basic marketing activity as it relates to our sales channels (i.e. ad features, out-of-stocks, retailer policies and concerns)
• Identify merchandising opportunities at account and make recommendations to customer
• Regularly replace merchandising material at customer accounts to coincide with marketing programs
• Ensure maximum visibility of Ben E. Keith products at account (beer shelves, beer caves, displays, etc.) and that products are priced appropriately
• Organize and refill back stock, coolers, beer shelves and displays
• Maintain designated back stock area at customer location; ensure area is organized and free of trash
• Maintain product freshness standards in assigned retail accounts by monitoring and rotating stock regularly
• Remain aware of all Ben E. Keith product offerings and the individual value they provide
• Regularly monitor inventory to ensure proper stock levels and rotation
• Attend daily meetings (morning and/or afternoon) with Area Sales Manager to discuss market opportunities and challenges
• Communicate all sales and merchandising opportunities or challenges (product placements, out of stocks, out of code), as well as any competitive activity, to Area Sales Manager
• Project a friendly, professional image at all times
• Prioritize multiple, competing priorities
• Attend meetings as required
• Operate all company equipment safely and in a manner consistent with company policy
• Ensure company equipment is in safe, working condition; reports any incidents or unsafe conditions immediately to supervisor
• Maintain and keep clean assigned company vehicle at all times
• Complete assigned surveys (for example, number of Ben E. Keith retail displays compared to competition) in order to gauge internal results versus competition
• Assist with special event activity in assigned territory

Job Qualifications:

• Ability to work in a fast paced environment
• Able to coordinate multiple activities and follow through with commitments
• Good oral and written communication skills and participate well in a team environment
• Must be highly motivated and results oriented, with a strong attention to detail
• Must be organized with the ability to handle multiple priorities
• Ability to perform basic mathematical calculations
• Must be able to read and write English
• Must be 18 yrs. or older to apply
• Must have a valid Texas driver’s license with clean driving record
• Ability to move products weighing up to 165 lbs., stoop, kneel, crouch, talk and hear
• Proficiency in Microsoft Office (Word, Excel, Power Point) preferred
• Basic computer skills preferred
• Ability to learn and effectively use the handheld sales unit
• High school graduate or GED required

“Driver safety is important to Ben E. Keith.  We use dash cameras which leverage artificial intelligence to recognize safe driving, capture safety events and improve driver safety performance. The videos are also used to exonerate drivers in accidents.  All drivers sign a driver consent form upon hire to confirm their understanding.”