Account Manager (Roanoke)

Position Overview

As part of the Donor Resources Department, the Account Manager is responsible for the goal of a territory. This role is responsible for managing existing blood drive accounts, maximizing their production, finding new accounts, and working efficiently to best utilize corporate resources. This role works closely with the Donor Resource Department Management to meet and exceed the collection goals and inventory needs of The Blood Connection while building strong relationships in the territory. The Account Manager provides all necessary support to blood drive coordinators through personalized, consistent, and proactive planning, utilization of appropriate marketing and advertising tools, donor appointment management, and appropriate follow-up. 

Essential Functions

• Plan and execute effective strategies to recruit, retain, and manage sponsor group organizations and relationships to achieve territory blood collection goals
• Establishes blood drive projections in line with Divisional resources and needs
• Develop potential sponsor leads
• Strategize recruitment tactics well in advance of blood drive date and adhere to drive planning best practices
• Hold external stakeholders responsible for helping to achieve drive goals
• Effectively communicates with donor chairpersons and donor groups pre, during and post drive event
• Encourages creativity and successful campaigns to increase donor participation at blood drives
• Implements all TBC marketing programs
• Exhibit teamwork within division to help ensure Divisional goal is met
• Establishes committees to recruit donors and volunteer at drives
• Coordinates meetings and presentations within sponsor groups to teach donor recruitment techniques and encourage importance of each account hitting goal
• Provides superior customer service to blood donors, blood donor groups, internal and external customers.
• Establishes patronage and relationships with blood drive sponsor groups
• Educates the community by attending health fairs and community/marketing events and giving presentations to spread the mission of The Blood Connection
• Organizes meetings with sponsor contacts, committees, and/or employees to educate them and promote blood drives. Seeks out opportunities to speak at services at houses of worship
• Seeks out supervisory, health/safety meetings, and employee meetings to further educate and recruit donors for blood drives
• Builds strong relationships with sponsor groups to grow blood drives into more successful events

  Minimum Qualifications

• College degree preferred
• Outside sales and/or marketing experience of 2 years preferred or related experience.
• Public Speaking-ability to sell The Blood Connection to all groups in the community by carrying our message of community service and the necessity of participation and support
• Experience with Microsoft Office including PowerPoint, Excel, and Word
• Valid Driver’s License with no major infractions and dependable transportation
• Ability to communicate effectively, tactfully, and courteously to patrons, donors, sponsors, and co-workers
• Ability to organize and prioritize workload and meet deadlines
• Excellent analytical, organizational, interpersonal, verbal, and written communications skills
• Strong computer skills
• Ability to work with all levels and in a diverse work environment
• Ability to establish and maintain effective working relationships with staff, management, and peers

Physical Demands

The physical demands described here are representative of those that must be met to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Lifting up to 25 pounds
• Sitting, standing, or walking for an extended period
• Bending and twisting