March 2023 Updated Banner

Sales - Senior Manager SMERF

Doubletree by Hilton Hotel Carson, 2 Civic Plaza Drive, Carson, California, United States of America Req #423
Monday, March 3, 2025

Senior SMERF Hotel Sales Manager

 

Are you passionate about creating exceptional guest experiences? We're seeking an enthusiastic and friendly Senior SMERF Sales Manager to join our hotel sales team! If you excel in customer service, pay attention to detail, and thrive in a dynamic environment, we want to hear from you!! DoubleTree by Hilton Carson has 225 guest rooms located in the Jewel of South Bay. If you have a passion for delivering outstanding service and crafting memorable experiences we invite you to be a part of our dedicated team.

 

Compensation Range: Target rate $75,000- $85,000/year based on background and experience. EOE.

 

Position Summary: The Senior SMERF (Social, Military, Educational, Religious, and Fraternal)

 

Sales Manager is responsible for identifying, soliciting, and securing group business within the SMERF market segment to maximize revenue and occupancy for the hotel. This role requires a proactive sales approach, strong relationship-building skills, and the ability to develop and implement strategies to drive business growth. The ideal candidate has a deep understanding of the SMERF market, exceptional negotiation skills, and experience in hotel sales management.

 

Responsible for executing all business development processes to achieve lead generation. 

  • Accountable for proactively soliciting potential new accounts or lead opportunities by leveraging business intelligence using internal and external resources.
  • Possess key knowledge of the overall market, competitor’s strengths and weaknesses, economic trends, supply and demand. 
  • Build and maintain rapport with customers throughout the sales process, effectively present hotel benefits and features based on customer needs.
  • Track sales performance, pipeline, and conversion rates using CRM software. Identify feeder markets for all segments of the business with integrated action plans.
  • Persuasive communicator who takes ownership and delivers results. 
  • Strong administrative and management acumen.
  • Maintain superior communication skills with the ability to effectively communicate at all levels.
  • Meet solicitation and maintenance call requirements; make outside sales calls, handle all incoming inquiries.
  • Anticipate and respond to all customer needs within a timely manner.
  • Meet sales and banquet booking goals to achieve budget and crossover.
  • Develop and implement sales activities within market segment to achieve budgeted goal.
  • Present proposals to achieve maximum profit while satisfying client needs.
  • Follow-up on assigned sales leads in a timely manner.
  • Participate in business review meetings, special events, sales blitzes, and sales meetings.
  • Familiar with operations and standard of the Hotel’s relevant computer systems for Delphi and Hilton systems a plus.
  • Maintain good relations with counterparts at competing hotels.
  • Complete all assigned paperwork within a timely manner, Plan and prepare appointments for sales trips and follow-up in a timely manner.
  • Complete other duties as assigned by direct supervisor or manager.

 

Qualifications:

  • 2 or more years Group Sales experience with a strong network and proven track record in the SMERF segment.
  • Excellent negotiation, presentation, and relationship-building skills.
  • Strong business acumen, ability to understand and apply yield and revenue techniques
  • Strong leadership skills; a natural motivator
  • Strong management reporting skills
  • Strong Communication Skills (written, verbal and formal presentation style)
  • Speaks English Fluently
  • Interpersonal Communication Skills 
  • Problem Solving Skills
  • Results-oriented 
  • Professionalism 
  • Teamwork
  • Ability to travel for client meetings, trade shows, and networking events.
  • Flexible schedule, including occasional evenings and weekends as needed.

 

Benefits: Complete benefits package and generous company discounts. 

  • 401(k)
  • Competitive salary and performance-based incentive plan
  • Cell phone reimbursement
  • Medical, Dental and Vision Health insurance
  • Vacation, Holiday and Sick Paid time off
  • Generous employee discount 

 

Schedule: Position will work onsite regularly and schedule may vary depending on business priorities. EOE

 

 

 

DISCLOSURE TO JOB APPLICANTS PURSUANT TO THE CALIFORNIA CONSUMER PRIVACY ACT (CCPA)

As part of your job application and the Company’s evaluation of your candidacy, the Company collects, receives, maintains, and uses the following types of Personal Information about you for the business purposes identified for each category:

CATEGORY

EXAMPLES

BUSINESS PURPOSE

Personal Identifiers

Name, alias, postal or mailing address, email address, telephone number, social security number, driver’s license or state identification card number, passport number

1.   To comply with state and federal law and regulations requiring; employers to maintain certain records;

2.   To evaluate your job application and candidacy for employment;

3.   To obtain and verify background check and references; and

4.   To communicate with you regarding your candidacy for employment.

Pre-Hire Information

Job application, resume, background check results, job interview notes, and candidate evaluation records

Same as above

Employment History

Information regarding prior job experience, positions held, names of prior supervisors, reference information, skills and when permitted by applicable law your salary history or expectations

Same as above

Education Information

Information from resumes regarding educational history; transcripts or records of degrees, vocational certifications, licenses obtained

Same as above

 

If you become employed by the Company, the Company will notify you of additional categories of Personal Information that it collects, receives, and maintains for business purposes.

Other details

  • Pay Type Salary
  • Min Hiring Rate $75,000.00
  • Max Hiring Rate $85,000.00
  • Job Start Date Monday, March 17, 2025
Location on Google Maps
  • Doubletree by Hilton Hotel Carson, 2 Civic Plaza Drive, Carson, California, United States of America